Published: Mon, 16 Dec 2024 12:50:58 GMT
Position: Data Analyst
About Us:
GroundTruth is a leading media platform that drives in-store visits and real business results for advertisers. Our unique approach utilizes real-world consumer behavior, including location and purchase data, to create targeted advertising campaigns across all screens. We then measure the effectiveness of these campaigns by tracking physical store visits and website traffic. We have been recognized as one of Ad Age’s Best Places to Work for three consecutive years (2021, 2022, 2023). Join our team and discover the perks of working at GroundTruth!
Role: Data Analyst
Location: Remote, India
Job Description:
As a member of our analytics team, you will provide analytical support to various stakeholders, such as Product, Engineering, Business Development, and Ad Operations. Your responsibilities will include developing scalable analytical solutions, identifying problems, defining key performance indicators (KPIs), and monitoring their impact on product improvements and streamlining processes. This role offers an exciting opportunity to work with large data sets, utilize cutting-edge analytical techniques, and gain experience with AWS analytics infrastructure. You will also have ample opportunities for growth within our dynamic startup environment. We are looking for a highly skilled and passionate individual who is eager to learn about technology and human behavior in the real world. Strong communication, analytical, and problem-solving skills are essential for success in this role.
Key Responsibilities:
– Conduct root cause analysis to identify reasons for changes or abnormalities in metrics
– Collaborate with different stakeholders, including Product and Engineering, to gain a thorough understanding of objectives and business context
– Synthesize insights and present them in a cohesive manner to solve problems
– Suggest ways to improve processes, such as script optimization and automating repetitive tasks
– Create and automate reports and dashboards using Python to track specific metrics based on given requirements
Required Technical Skills:
– Bachelor’s degree in Computer Science, Statistics, Mathematics, Economics, or related fields
– 2-4 years of experience working with data and conducting statistical and/or numerical analysis
– Proficiency in SQL
– Experience with scripting and automation using Python
– Familiarity with data visualization tools such as Looker, Tableau, or Quicksight
– Strong understanding of statistics at an intermediate to advanced level
Other Required Skills:
– Willingness and ability to quickly learn about new businesses, database technologies, and analysis techniques
– Effective verbal and written communication skills
– Ability to identify patterns and trends and draw insights from them
Preferred Qualifications (Nice to Have):
– Experience working with large datasets
– Knowledge of AWS analytics infrastructure, including Redshift, S3, Athena, and Boto3
Benefits:
At GroundTruth, we value our employees’ well-being and offer a comprehensive benefits package, including:
– Parental leave for both mothers and fathers
– Flexible time off, including earned leaves, sick leaves, birthday leave, bereavement leave, and company holidays
– Daily catered lunches at the office
– Fully stocked snacks and beverages
– Health insurance coverage for individuals and their families
– Telemedicine services for free doctor consultations, discounts on health checkups and medications
– Wellness and gym reimbursements
– Pet expense reimbursements
– Childcare expenses and reimbursements
– Employee assistance program
– Employee referral program
– Education reimbursement program
– Skill development program
– Cell phone reimbursement
– Internet reimbursement
– Birthday treat reimbursement
– Employee Provident Fund Scheme with options for tax savings, including VPF and employer and employee contributions
– Creche reimbursement
– Co-working space reimbursement
– NPS employer match
– Meal card for tax benefits
– Special benefits on salary account
We are an equal opportunity employer and are committed to fostering a diverse, inclusive, and equitable workplace. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
To ensure your application is properly reviewed, we kindly ask that you submit your resume and optional cover letter through the designated application portal. Please note that applications submitted via the “Contact Us” form on our website will not be considered. Thank you for your interest in joining our team at GroundTruth! Apply link
